power lines and poles in a rural setting

Red Flag Rules

What is the Red Flag Rule?

The Red Flag Rule is an Identity Theft Program that many businesses and organizations must adopt. This is a Federal Government regulation that is enforced by the Federal Trade Commission (FTC).

What types of businesses and organizations are covered by the Red Flags Rule?

The Rule applies to "financial institutions" and "creditors." Under the Rule, the definition of "creditor" is broad, and includes businesses or organizations that regularly provide goods or services first and allow customers to pay later. Examples of groups that may fall within this definition are utilities, health care providers, lawyers, accountants, other professionals, and telecommunications companies.

When did the red flag rule go into effect?

Originally, the FTC deadline was November 1, 2008, but several extensions were granted to businesses. Now at the request of Members of Congress, the Federal Trade Commission is delaying enforcement of the “Red Flags” Rule until June 1, 2010, for financial institutions and creditors subject to enforcement by the FTC.

Are other utilities complying with Red Flag Rules?

Some Electric utilities like Midstate are complying with Red Flag Rules.

Benefits of Midstate Following the Law

Although implementing Red Flag rules have been frustrating for our members, there have been many positive things that the co-op has benefited from. Some of the benefits of adopting the Red Flag policy are:

  • Only you will have access to your account information.
  • New electric accounts cannot be set up under a fraudulent name.
  • Fewer accounts with balances owing the co-op are being written off since less accounts are set up under fraudulent names.
So why do you need my identity to protect my identity?

This is probably the most frequent question we have received. When working with a member over the phone or in person, we have to ensure the person we are helping is, in fact, you, the account holder, and not an imposter. In order to ensure no information about your accounts is given out to the wrong person, we need to ask you identifying questions that only you would know.